iPhone 13 leaks have already revealed some of Apple’s biggest new upgrades (and disappointments). But now, arguably, the most surprising iPhone 13 upgrade decision has just been revealed. 
Renders of Apple’s iPhone 13 range based on multiple leaks
In an exclusive new report, industry analyst TrendForce has revealed that — despite major display, battery and camera improvements — Apple has decided against increasing iPhone 13 prices this year. That said, market conditions mean you may still be asked to pay way over the asking price. 
Breaking this down, TrendForce’s report means we should see the following iPhone 13 price points:

While rumors of a 1TB iPhone 13 Pro continue, perhaps the biggest benefit of this pricing structure are the knock-on effects. Notably, Apple should retain the iPhone 12 at a reduced price of $599 (64GB), $649 (128GB) and $749 (256GB), while the iPhone 11 would fall to current iPhone XR prices: $499 (64GB) and $549 (128GB). The iPhone 11 brought serious camera improvements over the iPhone XR and (near enough) matches the iPhone 12 range so this would be a bargain buy. 
TrendForce has a strong track record which means we should take these price claims seriously. That said, Apple’s decision is still a surprise — not for the hardware upgrades being made but due to the production problems Apple recently admitted. Limited supply has given manufacturers a lot of leverage which could easily have resulted in component price hikes being passed onto the consumer, but Apple has made major supply changes and stood firm. 
Apple’s iPhone 13 price decision will have a big knock-on effect for iPhone 12 buyers
Then again, actually buying an iPhone 13 for these prices is likely to prove a challenge. While Apple is playing fair, the Global Chip Shortage has already seen professional scalpers horde stock of next-gen consoles in order to extract exorbitant prices from hardcore fans. Notably, prices for PlayStation 5 consoles have risen from its $499 retail price to almost $2,000.
Needless to say, despite the iPhone 13 range featuring supersized rear cameras, new shooting modes, next-gen WiFi, significantly bigger batteries, ProMotion displays and a smaller notch, paying 3-4x the retail price to scalpers is never worth it and only encourages the practice. So, if TrendForce is right and Apple has decided to match iPhone 12 price for its iPhone 13 models, the best decision is to wait. 
Or wait a bit longer and save your money for Apple’s next truly revolutionary iPhone
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I am an experienced freelance technology journalist. I have written for Wired, The Next Web, TrustedReviews, The Guardian and the BBC in addition to Forbes. I began in

I am an experienced freelance technology journalist. I have written for Wired, The Next Web, TrustedReviews, The Guardian and the BBC in addition to Forbes. I began in b2b print journalism covering tech companies at the height of the dot com boom and switched to covering consumer technology as the iPod began to take off. A career highlight for me was being a founding member of TrustedReviews. It started in 2003 and we were repeatedly told websites could not compete with print! Within four years we were purchased by IPC Media (Time Warner’s publishing division) to become its flagship tech title. What fascinates me are the machinations of technology’s biggest companies. Got a pitch, tip or leak? Contact me on my professional Facebook page. I don’t bite.


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